Example of Brilliant Marketing

Garth Brooks Ropes Exclusive Deal With Wal-Mart Retired country star Garth Brooks has signed a multi-year, exclusive pact with Wal-Mart, making the world’s biggest retailer and its Sam’s Clubs and Walmart.com outlets the only places where his music will be commercially available. 8/19/2005 Billboard

First — I thought the point of distribution was to make it widely available rather than limit availability? You know — more access, more sales?

Second — anyone even remembers, much less *cares* about him anymore?